That food and art belong closely together seem surprising at first glance. After all, it's a well-known fact that good catering helps to ensure that networking works, that visitors feel comfortable, and that they stay longer at the fair, in other words. Catering provides an informal environment to have conversations and make new contacts.
The Frieze LA art fair has changed its Los Angeles location to offer better catering options. Last year, the fair was held on a vacant lot in Beverly Hills, but now the former Santa Monica airport will provide more space. The fair will have space for 124 galleries, a quarter more than last year. The upcoming edition of the fair will target the emerging art scene of the American West, with a Focus section on young galleries that have existed for less than twelve years and are based in the United States. Major players in the North American market will be there, such as Gagosian, Marian Goodman, and Pace, as well as European galleries like Max Hetzler and Thaddaeus Ropac.
A separate hangar will showcase art from the 20th century that has yet to be adequately recognized. Outdoor sculptures will find ample space on the airport grounds. Frieze Projects is curating the corresponding program in collaboration with the non-profit organization Art Production Fund.
During Frieze week in Los Angeles, visitors can attend high-profile institutional exhibitions, such as the William Kentridge retrospective at The Broad or the presentations by Garrett Bradley and Simone Forti at MOCA. Those looking for a more relaxed approach can attend the Felix Art Fair at the Pool. Started by collector Dean Valentine and art dealers Al and Mills Morán, this salon fair has survived the pandemic. Parallel to Frieze LA, some 60 galleries invite visitors to the Hollywood Roosevelt Hotel. Germany is represented by galleries such as Linn Lühn and Kadel Willborn.